Make an Impactful First Impression
It’s common for today’s consumer to visit a company’s website before having any other interaction with them. Your potential customers and clients will decide on leaving or staying on your website within 15 seconds.
Those First 15 seconds are crucial.
In that small timeframe, your website needs to fulfill a multitude of tasks. Including: convey what your business does, what your product or service is, who your target market is, create a cohesive brand ecosystem, and direct the viewer to how to make the next step.
Establish Your Web Presence
At Hot Dog Marketing, our mission is to provide your business with an incredible website that you and your customers love. It should be clean, smart, and clearly communicate what you are trying to accomplish. Some of our clients start with basic websites and some with no web presence at all. We help get them modernized so they can spread their message and grow their business or organization.
Customized Website Solutions
After your kick-off meeting, where we identify key components of your brand, messaging, and marketing goals, our Digital team and Design team work furiously to craft a website that is uniquely suited to your business needs. Your website is as personalized as possible, meaning you’ll be better able to connect with your audience and it will be easier for them to find you. Since it’s mobile responsive, your website will look incredible no matter how it’s viewed.
Growth Driven Design
The old way of doing this was “build it, and they will come,” or hopefully they will. At Hot Dog Marketing, we use a process called Growth Driven Design. This process is more agile than the traditional websites-building process and grows where your audience is showing the most engagement. This way, you’ll be able to expand your website to meet customer interest and get them to know, like, and trust your business faster.
We’ll know we’ve crushed it when new clients start flocking to your business online.
“SEO stands for Search Engine Optimization, which is the practice of increasing the quantity
and quality of traffic to your website through organic search engine results.” from Moz.com
Essential SEO for WordPress Websites
Shift your WordPress site into the next gear with WordPress SEO Essentials. If you’ve been around the SEO game long enough, you know successful SEO doesn’t come by rocketing up to the top of search results. Our powerful SEO package is built of services to create more effective and clearer communication with the search engines and visitors to your site. Consistency and patience are key when it comes to SEO. Don’t rely on gimmicks that will ruin your rankings later, instead use a strategy that builds you a solid reputation over time.
Ongoing SEO and Blog Content Creation
One of the best ways to help your website rank well on search engines and position you as a leader in your field is by creating a blog and consistently posting useful content. Hot Dog Marketing’s content writers create blogs on your behalf to save you time and ensure consistency.
Do you need content creation weekly, monthly, or somewhere in-between? We don’t just talk the talk (or is that write the write?). You’ll receive reporting showing the impact of the work being done for you each month. All of our blogging packages come with monthly SEO monitoring and reporting.