I couldn’t have said it better myself. This article is a real gem, and there’s a good reason why it was trending on LinkedIn this week. As you start planning your marketing budget, the key is to look for your best bang for your buck. With the continued reliance on the internet to bring us any info we need, you need to examine your business’s presence both on the internet and mobile internet. Are you listed within people’s favorite directory apps? Are you searchable on Google? Is your website and email marketing mobile friendly?
I’ve been asked about SEO a lot in the last few months. I think your best SEO (search engine optimization) strategy is content marketing and effective, consistent use of social media. If you’re not using the right outlets to market yourself online, you’re missing out!
Hot Dog Marketing offers social media management and monthly content marketing packages. We can partner with you to make sure you succeed in this new world of online marketing!
I’m a mom, a small business owner, and I’m a marketing professional with over a decade helping businesses with their branding and online presence. When I’m not spending time with my family or on my business, I love cooking (and eating) and snuggling with my dogs while I binge on TV shows. My favorite authors are Malcolm Gladwell and Steve Martin. My favorite movies are L.A. Story, Little Mermaid, Hedwig and the Angry Inch, and Trainspotting.