As marketers, we are continuously trying to find the right use of imagery that helps capture and conveys a message or story. After all, a picture is worth a thousand words. But every so often we come across some truly bizarre imagery that we just don’t know what to do with except by sharing it around […]
Summer Marketing Ideas for 2016
Summer is right on our heels and now is the perfect time for Austin area businesses to ramp up their marketing strategy before the heat sets in! Maybe your product or service isn’t exactly specific for the summer, but there are still ways to incorporate summer themes into your upcoming campaigns. Clients will probably […]
Don’t Gloss Over This SEO Glossary
Okay, we get it. Someone told you to start using SEO to increase your website traffic but you have no idea what any of this stuff means. The good news, you’re not alone! We’re glad that you want to know more about this digital field and how it can best serve your business efforts. In […]
5 Ways to Boost Your Web Presence Right Now
If you have a website to help generate online exposure and sales for your business then you have probably already figured out that it cannot survive on its own without a little help. Luckily, this outside help is free, with the caveat that it can take up some of your valuable time currently used for […]
Virtual Reality – Gimmick or Possible Marketing Frontier?
Get used to hearing the words virtual reality (VR) headsets. A once clunky-looking device that you may have seen in various theme parks, SkyMall catalogs, high-end arcades, and futuristic movies is now going to become more commonplace. You’ve probably heard the recent news that the Oculus Rift (a device that blew up on Kickstarter and […]
It’s Time to Get Serious About Your LinkedIn Profile
LinkedIn has come a long way from its humble beginnings as a social media tool to help you connect with others in your industry. Now, LinkedIn has over 400 million users (over 100 million in the US) with 2 new users joining every second. Connecting to other professionals is still the core of what makes […]
Is YouTube Right For Your Business?
A lot of small businesses do everything they can to take advantage of free online services that, in their own ways, can contribute to their overall search-ability when playing the SEO (Search Engine Optimization) game. Which is why it’s surprising to find that many small businesses aren’t taking advantage of posting regular YouTube content to […]
The Power of Instagram for Businesses
Our favorite social media scheduler is Hootsuite, and up until recently users were not able to schedule their Instagram updates (or have an option for us to manage Instagram on behalf of businesses). This was frustrating for many businesses who would have to manually submit their content via phone, but now with the ability to […]
Five Things You Can Do To Help Your SEO
If you’re a small business owner chances are you’ve heard that you need to keep up on your SEO strategies. If you don’t know what SEO is then you probably have bigger problems but in short, SEO is Search Engine Optimization and is used every day when someone puts in keywords into a search bar. […]
